When launching a fresh site, it’s not only important to make a good impression on search engines, but human visitors as well. Heeding the points that follow will help you jump start your marketing machine.In the previous Articles we’ve talked about:

1. Website Content
2. Design
3. Functionality
4. SEO

When launching a fresh site, it’s not only important to make a good impression on search engines, but human visitors as well. Heeding the points that follow will help you jumpstart your marketing machine.

• IMPLEMENT NEWSLETTER SIGNUPS
  Have you included a signup form in all important places? Think
  not only pages but also popups and other prompts. Check out
  SumoMe for a great number of possibilities to grow your list.
• CONNECT WITH EMAIL MARKETING PROVIDER
  When you include a form, make sure it also goes somewhere and
  that email collection works properly. MailChimp is a favorite tool
  in this area.
• SET UP SOCIAL ICONS
  Examine your social icons for completeness, proper functionality,
  and whether they are linking to the correct addresses. Plus, if
  you haven’t done so already, look into whether social sharing is
  working as it should.
• LOOK OVER SOCIAL PROFILES
  While you are at it, check any social profiles belonging to the site
  for design consistency and whether all info found on there is
  correct and up to date.