Tag: web design brisbane

Google extends optimization score to Display campaigns

Written by GK Web Agency on December 6, 2019. Posted in Google Ads, WEB DESIGN, WORDPRESS, SEARCH ENGINE OPTIMIZATION, SOCIAL MEDIA, BRISBANE WEB AGENCY.

The campaign optimization score that Google Ads shows for Search and Shopping campaigns is now available for Display campaigns. Scores will be available at the campaign level, and a combined account-level score now encompasses Search, Shopping and Display. You may also see recommendations tailored...

SEO Doesn’t Have to be a Long-Term Game: There Are Quicker Ways to Get Results

Written by GK Web Agency on October 27, 2019. Posted in Google Ads, WEB DESIGN, WORDPRESS, SEARCH ENGINE OPTIMIZATION, SOCIAL MEDIA, BRISBANE WEB AGENCY.

Everyone thinks SEO is a long-term game… that you have to wait months if not years to see results. And, maybe that was the case a few years ago when content was still king. With Google making 3200 algorithm changes in just one year, their goal isn’t to make a website wait a year or two before they...

How to Set Up Your E-commerce Product Page for Maximum Conversions

Written by GK Web Agency on October 14, 2019. Posted in Google Ads, WEB DESIGN, WORDPRESS, SEARCH ENGINE OPTIMIZATION, SOCIAL MEDIA, BRISBANE WEB AGENCY.

E-commerce product pages are the gateway to conversions, and optimizing these four elements – images, copy, CTA, reviews – are key to boosting your sales. E-commerce is booming at a staggering pace: In 2017, it generated over $2.3 trillion in sales, which is expected to nearly double to $4.5 trillion...

Google has added a new option for manual CPC bidding

Written by GK Web Agency on September 12, 2019. Posted in Google Ads, WEB DESIGN, WORDPRESS, SEARCH ENGINE OPTIMIZATION, SOCIAL MEDIA, BRISBANE WEB AGENCY.

Google rolled out its maximize for conversion value smart bidding strategy to search campaigns at the end of last month. That option aims to optimize for the greatest conversion value (cart value or a value you’ve applied to your conversion actions) while spending your entire daily budget. Optimize...