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Tag: Brisbane Wordpress expert

Google publishes new link best practices

This help document went from basics on crawlable links to a much more robust link best practices. Google uses links as a signal when determining the relevancy of pages and to find new pages to crawl. Learn how to make your links crawlable so that Google can find other pages on your site via the...

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Can social media platforms replace a business website?

With more people than ever using their mobile phones to access the web, are Facebook/Instagram and Twitter more important to businesses than websites? Did you know that most of your followers never see your posts? That’s 1 of 5 reasons why you need a website for your business to reach your...

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Google My Business updates flag review feature

The new form and options are much more detailed now, compared to the old method. Google has updated the form businesses use to “flag a review” within Google My Business as being inappropriate. The new form seems to offer additional options and a slightly updated workflow. The new form and options...

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Apple’s Data collection “nutrition labels” go into effect next week

Apple’s Data collection “nutrition labels” go into effect next week Apple’s data-collection ‘nutrition labels’ for apps will begin appearing next week Developers are now required to self-report to Apple on the data they collect from users. Very few will escape the new rules. Apple’s Data...

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7 Key Ways to Improve Load Time on Your Site’s Server

Studies have shown that today, 25 percent of users will only wait two to four seconds for a page to load before leaving. At GK Web Agency, we’re in the business of making your site blazing fast so your content can reach your audience quickly and effectively. Therefore, we’ve put together this list...

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Pro Tips: 10 ways to increase website traffic

In this article, I’ll be showing you how to increase traffic to your website. I held a recent poll online. I asked my audience on different social media what they want most on their website. 70% asked for more website visitors. Table of Contents All Traffic sources are not the same How to increase...

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How digital marketing will change due to COVID-19

If you own an business, or are with an agency, you are probably wondering how things will change due to COVID-19. I’ve spent a good amount of time thinking about this and here is what I predict will happen. As we progress, it is important to adapt your strategy, organization and communication. If...

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Google Ads Attribution Reports Get A New Look

Google said on Twitter “Attribution reports in Google Ads have a new look. The new experience will help you quickly understand how your customers interact with your marketing throughout the purchase cycle, so you can take action in the areas that are driving results.” A new look for attribution...

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How to Grow and Monetize Your Instagram Account

With more than one billion monthly active users, Instagram has opened up huge opportunities for brands to find new customers and get their products seen. But while tactics like running Instagram ads and reaching out to influencers are effective, without the right tools, it can be tough to get the...

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Website pre-launch checklist Functionality

If your website doesn’t do what it’s supposed to, no amount of content and design will make up for it. Therefore, check all important functionality before real-life users do. in the previous Articles we’ve talked about: Website Content  Design In this section we want to check “Functionality” If...

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10 benefits of a mobile website to share with clients

A mobile-optimized website is more than a shrunken version of a traditional, desktop-friendly website. While mobile design suits a smaller screen, it does bring with it a number of other constraints as well. Depending on the website, the best approach might be to create a dedicated mobile site that...

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Systematically upgrade your existing content: Here’s how (and when) to do it

The beginning of a new year is an ideal time to build a new content strategy for your business. One of the easiest tactics to generate new traffic is also one of the most overlooked: Updating and expanding your old content. The benefits of content upgrades Leverage your current SEO after an analytics...

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How to create content your target audience actually wants

Content pollution is real. Are you part of the problem? In the ebb and flow of content marketing trend analyses comes the return of the “content fatigue” narrative. We’re told content marketing doesn’t work as well as it used to, that it’s redundant and that there’s too much of it. Content pollution...

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Your WordPress Maintenance Checklist

GK Web Agency has been handling WordPress maintenance for hundreds of clients for years now. Below is a list of what we believe to be the most reasonable checklist for monthly WordPress updates and maintenance. GK Web Agency has been handling WordPress maintenance for hundreds of clients for years...

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