Through GOOGLE ADS DISPLAY, you have the opportunity to reach a wider target group for a relatively low click cost in comparison with the search network. We build your brand by ensuring that your ads appear on relevant sites at the right time and for the right audience.

The purpose of advertising on the Google Network is to maximize the reach of your online message. With GOOGLE ADS DISPLAY, you have the opportunity to strengthen your brand by reaching an even larger target group and complementing the advertising in the search network. This is a natural next step in your AdWords advertising, which increases your chances of spreading your message online quickly and cost-effectively.

What is GOOGLE ADS DISPLAY? It’s an ad type that appears on websites, videos, and apps that partner with Google. You reach out widely through Google’s channels and only pay when someone clicks on your ad. This form of advertising is suitable for driving traffic in a cost-effective way and catching visitors who do not seek or know that your product or service exists – and create a greater awareness of your brand. The ability to select relevant categories of sites and also specific sites to display your ads on, combined with demographic targeting allows us to ensure that we show your ads to a relevant audience.

For many e-merchants, Google Shopping is the largest and most profitable marketing channel. Surveys show that 25% of e-merchant sales come from Google Shopping. The reason is simple. With Google Shopping, you can be seen at the top of Google, with image, price and offer for your products. As icing on the cake, you can also be seen in searches that are close to a purchase. Advertising on Google Shopping is about marketing yourself just as your potential customers google for the products you offer. Given how far down Google Shopping is in the sales funnel, it’s at least as much about sales as it does about marketing.

This is how we work with you Google Shopping

We link your Google Merchant Center account to your Google Ads account and build an account structure to enable profitability. The actual start-up takes around two to four weeks. We then handle and develop your Google Shopping advertising on an ongoing basis. Using one of our certified Search Engine Consultants optimizes:

• Promotions and link to Google Merchant Center
• Structure and campaign settings
• Bid levels for products / product groups
• Negative keywords
• Improves and develops your results continuously

GK Web Agency is a Google Partner. This means that GK Web Agency meets the various requirements set by Google to become a certified partner for Google’s advertising platform.

These requirements include that employees at GK Web Agency have undergone two different tests to ensure a high level of knowledge within Google Ads and that GK Web Agenvy has a certain total size of the Google Ads account we manage for our customers. GK Web Agency must also follow the Google Third-Party Policy which ensures that the customer receives the required service.

Click here to verify that GK Web Agency is a Google Partner