Systematically upgrade your existing content: Here’s how (and when) to do it | GK Web Agency

Systematically upgrade your existing content: Here’s how (and when) to do it

The beginning of a new year is an ideal time to build a new content strategy for your business. One of the easiest tactics to generate new traffic is also one of the most overlooked: Updating and expanding your old content. The benefits of content upgrades Leverage your current SEO after an analytics...

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Top 18 Shopify SEO Plugins for Your E-commerce Site in 2020 | GK Web Agency

Top 18 Shopify SEO Plugins for Your E-commerce Site

Shopify is simple and easy-to-use e-commerce software that powers more than 1 million merchants. With so many online stores competing for customers, it can be hard to get the desired organic visibility for your own Shopify store. Shopify is simple and easy-to-use e-commerce software that powers more...

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How to create content your target audience actually wants | GK Web Agency

How to create content your target audience actually wants

Content pollution is real. Are you part of the problem? In the ebb and flow of content marketing trend analyses comes the return of the “content fatigue” narrative. We’re told content marketing doesn’t work as well as it used to, that it’s redundant and that there’s too much of it. Content pollution...

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How to Reduce TTFB to Improve Website Page Load Times in 2020 | GK Web Agency

How to Reduce TTFB to Improve Website Page Load Times

When it comes to the overall speed of your Website, a lot of times we focus on front-end performance and optimizations to improve page load speeds. However, sometimes it is good to look at it from the server-side, where your website originally starts loading. Today we are going to dive into how TTFB...

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Google Ads to end customer support via social Jan 1, 2020 | GK Web Agency

Google Ads to end customer support via social

Earlier this year, Google Ads announced it is shifting customer support requests to an online form and will no longer supporting customer service through Facebook and Twitter. On Friday, Google said that, as of January 1, 2020, direct messaging on the Google Ads’ Facebook and Twitter accounts will...

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Your 2020 WordPress Maintenance Checklist | GK Web Agency

Your WordPress Maintenance Checklist

GK Web Agency has been handling WordPress maintenance for hundreds of clients for years now. Below is a list of what we believe to be the most reasonable checklist for monthly WordPress updates and maintenance. GK Web Agency has been handling WordPress maintenance for hundreds of clients for years...

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Conversion Rate Optimization Checklist in 2020 | GK Erb Agency

Conversion Rate Optimization Checklist in 2020

What Is CRO (Conversion Rate Optimization)? Conversion rate optimization (CRO) is the process of increasing the percentage of website visitors converting on your site. Conversions are unique to each entity, but some common examples are filling out a form, becoming a customer, clicking a button, or...

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5 Tips for a Fresh Website in 2020 | GK Web Agency

5 Tips for a Fresh Website in 2020

In the age of the internet, websites are the way to promote your business. If you have a business you wish to expand, then you absolutely need to have a website for that purpose. We know that a website can either make or break your business, so it needs to be well designed that suits the preferences...

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Google extends optimization score to Display campaigns | GK Web Agency

Google extends optimization score to Display campaigns

The campaign optimization score that Google Ads shows for Search and Shopping campaigns is now available for Display campaigns. Scores will be available at the campaign level, and a combined account-level score now encompasses Search, Shopping and Display. You may also see recommendations tailored...

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YouTube Kids | An App Made Just For Kids | GK Web Agency

YouTube Kids | An App Made Just For Kids

YouTube Kids provides a more contained environment for kids to explore YouTube and makes it easier for parents and caregivers to guide their journey. YouTube Kids provides a more contained environment for kids to explore YouTube and makes it easier for parents and caregivers to guide their journey. An...

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How to Add or edit your service area | GK Web Agency

How to Add or edit your service area

If your business serves customers within a specific service area, you can list your service area on your Google My Business listing. Listing your service area helps let customers know where you’ll go to visit or deliver to them. If your business serves customers within a specific service area,...

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How to set up the Google Site Kit WordPress plugin | GK Web Agency

How to set up the Google Site Kit WordPress plugin

Business owners and marketers alike have been able to take advantage of Google’s data analysis tools for some time. Gaining valuable audience information, traffic counts, keyword insights, and more about your website is easy – if you know how to navigate all the options. When Google launched its Site...

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Google My Business discontinued toll free phone support | GK Web Agency

Google My Business discontinued toll free phone support

One of the best parts of Google My Business was that you were able to dial a phone number and speak to someone at Google about your Google My Business listing. So if you had an issue with how your business was showing up in Google Search or Google Maps, someone at Google could potentially help you. This...

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