7 Mistakes You’re Making With Email Marketing
Email marketing is a great way for businesses to increase their sales. So great in fact that it’s the most effective digital marketing channel in terms of ROI. But this is only if you’re doing it right. Countless email marketers are losing out on the full potential of their email marketing strategy, not because their strategy is wrong, but because they’re making simple mistakes. These are mist…
What You Should Do Before Beginning Your Site Design
Websites are complex. There are so many things that are easily overlooked, like a broken link or a misspelled word. And of course, a handful of things could go very, very wrong. Like what if you forget to test an important data capture form and then lose out on generating a bunch of new leads? Or worse, what if you forget to properly set up site redirects, and those valuable search engine visi…
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