• Home
  • Blog
  • WEB DESIGN
  • Apple’s Data collection “nutrition labels” go into effect next week
Reading Time: 2 minutes

Apple’s Data collection “nutrition labels” go into effect next week

Apple’s Data collection “nutrition labels” go into effect next week

Apple’s data-collection ‘nutrition labels’ for apps will begin appearing next week
Developers are now required to self-report to Apple on the data they collect from users. Very few will escape the new rules.

Apple’s Data collection “nutrition labels” go into effect next week

Apple’s data-collection ‘nutrition labels’ for apps will begin appearing next week

Developers are now required to self-report to Apple on the data they collect from users. Very few will escape the new rules.

Whether marketers like it or not, Apple (and others) are forcing greater transparency on them. Although Apple delayed its “permission to track,” opt-in rules until next year, its “privacy nutrition labels” for app developers go into effect next week on Dec. 8.

Information self-reported. First announced at Apple’s WWDC developer event this summer, these data-collection disclosures ask developers to self-report the categories of information collected by their apps. Developers will need to provide the required disclosures in App Store Connect. It will be mandatory for app updates and new app submissions.
Publishers will also need to report the data captured and transmitted to third party partners, which include “analytics tools, advertising networks, third-party SDKs, or other external vendors whose code you’ve added to your app.”

Few publishers will avoid this. Apple has identified a broad range of data categories that require disclosure in the App Store:

  • Contact/identity information
  • Health and fitness information
  • Location data
  • Financial information (e.g., payments, credit score, etc.)
  • Any “sensitive info” (demographic data, opinions, sexual orientation, biometric data, etc.)
  • Data tied to collection of information on a user’s contacts
  • User-generated content (email, texts, photos, videos, etc.)
  • Search or browsing history
  • User or device IDs
  • Purchase-history data (e.g., e-commerce/retail apps)
  • Usage/analytics data (e.g., launches, clicks, views, etc.)
  • Diagnostic data (e.g., crash information)

Apple also identifies a limited number of circumstances where data collection disclosures are optional. However, there are four criteria that all must be met to avoid the disclosures.
The vast majority of publishers will need to provide these disclosures and very few will escape them. The question is whether and how they might impact consumer behavior or app adoption.

Wordpress Developer Brisbane • Brisbane Website Designers

CHOOSE YOUR INDUSTRY

GK DIGITAL

GK Web Agency is a web agency that designs, builds and manages Website & eCommerce worldwide. Based in Australia, we are dedicated to serving our customers with personalized campaigns that focus on losing the big data to meet big goals.

Contact

GooGle Rate


Copyright © 2021 - GK Web Agency. Brisbane Website Designer All Rights Reserved.

Follow me around the web