Did you know that there are over 1.5 billion websites currently? That said less than 200 million of them are active. However, you cannot take comfort in those numbers if you are struggling to stand out. Even if you intend to limit your competition to WordPress active sites only, the content management system powers about 28% of the world’s websites.
Of course, you can take the bull by the horns and do everything you can to master WordPress and all its quirks. It is the world’s most popular content management system after all. The good news though, is that you don’t have to.
Well, here are the benefits of getting Brisbane professional WordPress maintenance services.
Table of Contents
- WordPress Maintenance Professionals Already Have the Expertise You Lack.
- You Will Have More Time To Concentrate On Your Core Business Operations And Increase Revenues.
- Professionals Will Enhance the Efficiency of Your Site and Help Boost Your Conversions.
- You Will Avoid Google Penalties and Enhance Your Online Visibility.
- Your Competitors Are Probably Already Outsourcing.
1. WordPress Maintenance Professionals Already Have the Expertise You Lack
Think about it. What do you know about maintaining a website?
If you are like most business owners, you probably know little to nothing about the technical aspects of website maintenance. And that’s okay. There is no rule that says that you should know how to develop and maintain a website.
Now, you could obviously learn how to do that. But do you really want to? It would be a steep learning curve for anyone who has no clue of the basics of website development. So why bother?
That’s why hiring website maintenance professionals is important. Such service providers can help you design or redesign your website so that it beats your local Brisbane competitors. The professionals in question have the expertise that you need and do not have. They will, therefore, be able to get your site up and running efficiently in the shortest possible time.
You, on the other hand, can enjoy a well-maintained website without having to stress yourself with learning technical stuff you are not even interested in.
2. You Will Have More Time To Concentrate On Your Core Business Operations And Increase Revenues
If you are like most entrepreneurs, you probably work 40 to 60 or more hours each week. Finding time to deal with non-core business operation activities may be nearly impossible of you want to enjoy some semblance of work-life balance.
So, how productive do you think you would be if you spent some of your time struggling with website maintenance and yet you don’t have the required expertise to do it successfully?
It would be much better if you let site maintenance professionals handle that side of your business as you concentrate on increasing your business productivity and efficiency. By doing so, you would be able to generate enough revenues to cover the maintenance fees and more. That is a win-win for everyone concerned.
3. Professionals Will Enhance the Efficiency of Your Site and Help Boost Your Conversions
How quickly your website loads affects your conversion rates. Did you know that? For every 100-millisecond delay in website loading times, your conversion rates will drop by up to seven percent!
With so many sites competition for their attention, internet users do not have the patience to wait for your slow page to load. They can always find an alternative source of information that is much faster to access.
In order for you to ensure your site’s page speeds remain competitive, you have to stay on top of WordPress core, plugin, and theme updates. You also have to ensure that your site’s security is up to date and all your files and database information is updated. Additionally, other technical issues may arise and need a quick fix to enable high-quality services to remain on offer to your customers.
Doing all these things effectively takes time and expertise that you may not have. By outsourcing these tasks to your Brisbane WordPress maintenance service providers, you can enhance your site’s efficiency and convert more customers. What’s not to like about that?
4. You Will Avoid Google Penalties and Enhance Your Online Visibility
Every so often, Google unleashes another algorithm update that ends up penalizing website owners whose websites are not optimized for search based on the latest internet search trends. Do bear in mind that 93% of online experiences begin with a search engine and that Google is responsible for 94% of organic searches and you will begin to see why it’s important to pay attention to what Google is doing and stay ahead in terms of SEO.
Your best option is to hire a company that is capable of designing a SEO-optimized website and one that will always ensure every aspect of your website remains optimized after every algorithm update. It’s the only way to ensure that you can run your business in peace while avoiding Google penalties.
5.Your Competitors Are Probably Already Outsourcing
While you are wondering what to do to ensure your business stays active and a leader within your niche, your competitors are already doing what needs to be done. There is a reason as to why a wide variety of tools to spy on your online competition already exist. All is fair in business wars.
There are ethical ways to spy on your competition, if that is what is worrying you. No rule prevents you from taking a look at strategies your business competition is using online to attract clients and doing it better. But you may not have the time or the know-how to do so.
For that reason, it pays to hire a website maintenance service provider to do the work for you continuously and effectively. And while your site continues to improve, you can concentrate on running your business and converting more website visitors to customers.
When people search for service providers, they are almost always thinking locally. What they want is what is near where they are. As a business owner, it is imperative that you optimize your website in every aspect so that you can get the maximum attention of the potential Brisbane customers in your locale.
One of the best ways to do that is to hire a reputable professional WordPress maintenance service provider that will keep your site running and make it stand out among all your local competition. It sounds simple, because it really is!